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For CFOs

The second-largest cost line in the business is defended with the least evidence.

Real estate proposals arrive with a rate per square metre and a quantity nobody measured. HR proposals arrive with a policy and no cost attached. You are asked to approve both, and the only lever you hold is to say no — which defers the decision and, on a lease, makes it more expensive. What you are missing is not a better spreadsheet. It is a measured input for the cell everyone has been assuming.

What you are measured on, and what the workplace has to do with it

Three finance questions sit under every workplace decision, and each is currently answered with an assumption dressed as a ratio.

Occupancy cost per head, and whether it can move

The rate is what the market gives you. The quantity is what the brief assumed. Measured use is the only way to find out whether the second number can move — and by how much before it breaks the building.

Capital committed to a fit-out that fits

A fit-out sized to a headcount and a ratio is a capital decision made on an estimate. A programme of requirements built from measured activity, with each space type costed, is the same decision made on a number you can audit.

The cost of the hybrid policy nobody priced

Every hybrid option has a space consequence, a commute consequence and a retention consequence. Approving the policy without the price is how the smaller building and the three-day mandate end up contradicting each other a year later.

What the other tables are saying

Real estate wants to renew before the option lapses and has a brief built from headcount. HR wants to announce a policy before the engagement survey closes and has a score, not a cost. Both are asking you for approval on evidence you would not accept from any other cost centre, and both are right that the deadline is real.

The alternative is not to slow them down. It is one measured dataset both proposals draw from: how much of the space is used, why, and what each option does to space, cost, commute and retention at once. When that exists, your question changes from 'how do you know' to 'which scenario' — and the decision is made once.

How it runs, from your seat

  1. A proposal arrives with a number and no measurement

    A lease renewal, a consolidation, a fit-out budget or a hybrid mandate — with a figure in it that traces back to a ratio. This is where finance usually enters, and it is the right moment to ask for a comparative position before approving.

  2. A short, cheap measurement before the big commitment

    A quick scan of current use against the benchmark converts a speculative proposal into a scoped one. It is the smallest spend in the chain and the one that most often changes the size of everything after it.

  3. The evidence base, delivered

    Occupancy measures use by activity; Dynamics measures what people need from the place, by team. Neither is an opinion, and both are reported at a level a works council accepts — which removes the second most common reason these projects stall.

  4. Scenarios priced, not argued

    Taxonomy turns the measurement into a programme of requirements and a business case with scenarios: stay and reconfigure, downsize, consolidate. Each with area and cost per space type. This is the point at which the decision becomes a choice between numbers.

  5. The policy priced on the same data

    Balance takes the hybrid options HR is considering and shows what each does to space, satisfaction, emissions, commute, recruitment appeal and workspace effect on the work — per team. The building decision and the policy decision are made together, once.

  6. Measured again, against the objective

    Twelve months on, the space is re-measured against the baseline and the case that justified it. It is the difference between a saving that was projected and one that was confirmed — and the data belongs to you either way.

What the subscription looks like from the finance side

Per completed employee, not per seat

You pay for measurements that were completed, so the subscription tracks the evidence produced. Next to it sits one one-off activation fee for bringing the environment live; rollout inside your organisation is the partner's line, quoted by them.

One or two years, sixty days' notice

Two-year terms carry a lower rate. Either way the data is exported at the end and is yours. The renewal case is the second measurement, not a migration cost.

One dataset, three functions

Real estate, HR and finance read the same figures. Cost-wise that means one subscription instead of three tools that disagree — and a decision that does not have to be reopened when the second function gets its own data.

What CFOs ask first

  • How is it priced?

    Per completed employee per month, billed annually in advance. The pricing page carries the current plans and prices and is the authoritative source.

    Two things sit outside that. Occupancy is quoted per study, because a measurement round is scoped per building, period and method. Entry Pass is not sold at all: it comes free with Dynamics, because charging for the return leg removes the reason people take part a second time.

  • What is in the proposal?

    Two lines from us: the subscription and a one-off activation fee for bringing the environment live. A managed occupancy study, where there is one, is quoted separately per study. Anything a partner delivers alongside — rollout, advisory work, the space programme — is on the partner's proposal, not ours.

  • Can we start with a pilot?

    Scope and price are agreed per case. We do not advertise a free pilot, because a free study is one nobody staffs properly and the data comes back thin — and thin data is the problem you hired us to fix. A single building at a real price is the smallest thing worth doing.

  • Who owns the data?

    That is settled in the agreement between you, Workplaced and any partner involved, along with access, permitted use and retention. It is a contractual question and a website is the wrong place to answer it in general terms.

  • Is Workplaced software, or a consultancy?

    Software, plus bringing it live. Workplaced supplies the platform and does the activation — the environment configured and running — as a separate line next to the subscription. Getting it used inside the organisation is the partner's work, because a platform that is bought and never adopted is a problem for both sides.

    Everything past that line belongs to a partner: the advisory work, the interpretation, the measurement rounds in market, the space programme, the fit-out and the change programme. That boundary is deliberate and we keep it explicit.

All questions

Bring the proposal you have been asked to approve

Twenty minutes. We will tell you which number in it is assumed, what it would take to measure it before the deadline, what that measurement costs, and how it sets against the commitment it informs.